Is real estate blogging really worth it?

By Teresa Boardman | Source Inman Are you creative, artistic or just looking for a unique way to prospect for business? If so, it might be time to consider starting a blog — doing so will change your business and your life. I started a real estate blog in 2005. Since then, I’ve published more […]

NEW MARKET LAUNCH: Tampa, FL

Virtuance Real Estate Photography has officially launched in Tampa, FL! We are excited to announce that our marketing and photography solutions are now available in Tampa, Florida. Tampa joins 28 markets nationwide using Virtuance including Miami and Orlando. Real estate agents in the Tampa area now have access to groundbreaking HDReal® image processing technology proven to sell […]

How a former pastry chef uses her skills to sweeten real estate deals

By Marian Mcpherson | Source Inman News Real estate agent Hannah Tai uses her pastry chef skills to create unforgettable closing gifts for every client You’re just as likely to find real estate agent Hannah Tai mixing batter, hand-painting fondant and carefully placing sprinkles as you are to find her diligently working to seal the deal for […]

The 7 dos and don’ts of a show-stealing listing presentation

By Rick Nayar | Source Inman News How to win sellers over and get the listing Sometimes the most important determining factor in whether or not you earn a new listing is the quality of your listing presentation. When you meet with clients about their home, you are essentially auditioning for the role of their new real […]

Amazon HQ2 is still a mystery, but this real estate startup already plans to expand to the winning city

By Monica Nickelsburg | Source: GeekWire Bryan Copley remembers “the day that the last single-family residence in South Lake Union was bulldozed.” The CityBldr CEO has lived in the same Seattle neighborhood Amazon calls home for about four years. He has watched South Lake Union transform to keep pace with Amazon’s rapid growth, a metamorphosis that is […]

How to use social media to attract home buyers

Social media for real estate has come a long way We hate to break it to you, but the days of posting listings in the local paper and hoping buyers see your client’s yard signs are coming to an end. Likewise, if you’re only posting your listing to the MLS and to third-party databases, like Zillow […]

How to improve your email marketing strategy

A strong email marketing strategy continues to play an important role in an agent’s success. It’s important to understand that email optimization is a practice that requires continued experimentation. As digital trends evolve over time, so will your email campaigns. Creating a solid email marketing strategy from scratch is tough, but we’re here to help! Let’s […]