{"id":12072,"date":"2018-10-30T11:03:58","date_gmt":"2018-10-30T17:03:58","guid":{"rendered":"https:\/\/www.virtuance.com\/?p=12072"},"modified":"2019-02-12T10:56:19","modified_gmt":"2019-02-12T17:56:19","slug":"grow-real-estate-brand-social","status":"publish","type":"post","link":"https:\/\/staging.virtuance.com\/member\/blog\/grow-real-estate-brand-social\/","title":{"rendered":"Social Media For Real Estate, Strategies to Grow Your Brand Online – Virtuance"},"content":{"rendered":"

Learn how to use social media to establish your real estate brand and create a stronger presence<\/span><\/i><\/h1>\n

It would be difficult to find someone<\/span> that doesn\u2019t<\/span><\/i> have a social media account. Utilizing social media platforms to grow your business is valuable and, often times, free. A social media strategy is not for every brand, but social media for real estate agents, it can be a real winner. <\/span><\/p>\n

Which social media platform is right for your real estate brand? Let\u2019s take a look:<\/span><\/i><\/h3>\n

Facebook<\/b><\/h2>\n

Facebook is the most widely used social platform in the world with <\/span>2 billion monthly active users<\/span><\/a><\/span>. The most prevalent users on Facebook are between the ages of 18 and 29 years old, which is good news for realtors as 33% of home buyers are millennials.<\/span><\/p>\n

It\u2019s not just a great platform to target buyers, though. Facebook is an awesome resource for connected with motivated sellers. On top of that, marketing your brand on Facebook can help generate referrals and showcase your work. For this reason, each of the following strategies is essential for reaching your target market. \u00a0<\/span><\/p>\n

Let\u2019s dive into how to grow your real estate brand on Facebook:<\/em> <\/span><\/h3>\n

Understand your audience – <\/b><\/h4>\n

As you begin to grow your audience, take a look at your audience insights. By understanding your audience, you can work to generate the content that interests them most. Your audience (or people) insights will show you where your followers live, what languages they speak, and if they identify as male or female.<\/span><\/p>\n

\"grow_real_estate_brand_social_media_virtuance\"<\/a><\/p>\n

How to access your audience insights: <\/span><\/i><\/p>\n