{"id":7996,"date":"2018-04-16T14:30:51","date_gmt":"2018-04-16T20:30:51","guid":{"rendered":"https:\/\/www.virtuance.com\/?p=7996"},"modified":"2019-06-25T14:16:28","modified_gmt":"2019-06-25T20:16:28","slug":"find-win-expired-listings","status":"publish","type":"post","link":"https:\/\/staging.virtuance.com\/member\/blog\/find-win-expired-listings\/","title":{"rendered":"How to win expired listings"},"content":{"rendered":"

Expired listings can be a diamond in the rough (and worth the mining!) for real estate agents who excel in the following marketing strategies<\/span><\/h2>\n
\"expired<\/a>
Photo by Virtuance Real Estate Photography<\/figcaption><\/figure>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

It takes confidence and strategic planning to pitch yourself to a disgruntled and often jaded homeowner with an expired listing. Agents who successfully transform tired, old listings into hot homes online reap incredible benefits. <\/span><\/p>\n

Take it from Keller Williams agent, Jeremy Katz, who took on a listing that sat on the market for <\/span>180 days<\/span><\/i>: \u201cI re-shot it with Virtuance [Real Estate Photography]. Within the first week, <\/span>we received 6 offers<\/b>, went under contract in one week, and sold for <\/span>$40,000 over asking price<\/b>.\u201d <\/span><\/p>\n

Keller Williams agent Peter Winscott agrees with Katz\u2019s technique of bringing in professional photography. After obtaining an expired listing that sat on the market <\/span>for 83 days<\/span><\/i>, Winscott knew the terrible pictures needed a major upgrade. \u201cI knew all they needed was Virtuance,\u201d he said. \u201cWe took new pictures without any different staging or changes. I increased the price by <\/span>$10,000<\/b> and <\/span>after 10 days<\/b>, we were under contract for full list price, all cash offer.\u201d<\/span><\/p>\n

There’s a couple of things that these two Keller Williams agents have in common<\/span><\/a><\/span>. For one, they both had the confidence and credibility to take on an expired listing. Secondly, they had a real estate photography partner they could trust. By using a Virtuance Real Estate Photographer, they knew that setting up the shoot would be easy with 24\/7 online scheduling and an award-winning<\/span><\/a><\/span> client success team on their side. They also knew that their images would be of the highest quality and consistent with what they’ve received from Virtuance shoot after shoot.<\/span><\/span><\/span><\/p>\n

We will talk more about how a professional photography marketing strategy<\/span><\/a><\/span>\u00a0with Virtuance can make a huge impact in selling an expired listing, but let\u2019s begin with how to find these expired listings.<\/span><\/span><\/p>\n

Finding expired listings through your MLS<\/strong><\/h3>\n

Key Takeaways: <\/span><\/em><\/p>\n